UDR, Inc. and its affiliated companies
Title: Leasing Consultant or Senior Leasing Consultant
EEOC Classification: Sales Worker
FLSA Status: Non-Exempt
GENERAL SUMMARY OF DUTIES: Responsible for all sales activities, from lead generation through close in assigned communities. Interact directly with prospective and current residents to achieve maximum occupancy. This includes generating and handling traffic, leasing apartments, qualifying prospects and renewing second generation leases. Can prepare lease documentation, and complete move-in paperwork and procedures. The Marketing Associate also assists with the company’s on-going relationship with the residents throughout their tenancy.
SUPERVISION RECEIVED: Reports directly to the Community Director or Sales Manger
SUPERVISION EXERCISED: N/A
Real estate investing involves the purchase, ownership, management, rental and/or sale of real estate for profit. Improvement of realty property as part of a real estate investment strategy is generally considered to be a sub-specialty of real estate investing called real estate development. Real estate is an asset form with limited liquidity relative to other investments, it is also capital intensive (although capital may be gained through mortgage leverage) and is highly cash flow dependent. If these factors are not well understood and managed by the investor, real estate becomes a risky investment. The primary cause of investment failure for real estate is that the investor goes into negative cash flow for a period of time that is not sustainable, often forcing them to resell the property at a loss or go into insolvency. A similar practice known as flipping is another reason for failure as the nature of the investment is often associated with short term profit with less effort.
Property management is the operation, control, and oversight of real estate as used in its most broad terms. Management indicates a need to be cared for, monitored and accountability given for its useful life and condition. This is much akin to the role of management in any business.
Property management is also the management of personal property, equipment, tooling, and physical capital assets that are acquired and used to build, repair, and maintain end item deliverables. Property management involves the processes, systems, and manpower required to manage the life cycle of all acquired property as defined above including acquisition, control, accountability, responsibility, maintenance, utilization, and disposition.